---
title: "Taboola MCP server"
url: "https://martechdb.com/vendors/taboola"
markdown_url: "https://martechdb.com/vendors/taboola.md"
api_url: "https://martechdb.com/api/v1/vendors/taboola.com"
updated: "2026-10-01"
---

# Taboola MCP server

Yes. Taboola publishes an official MCP server at https://mcp.realize.com/mcp. It's hosted and lets you sign in with your Taboola account. We last checked it on 1 Oct 2026. MartechDB lists only servers the vendor publishes itself, never community servers.

- Website: [taboola.com](https://taboola.com)
- Categories: [Advertising](https://martechdb.com/categories/advertising.md)

## Realize MCP server

Lets your AI assistant report on and manage Taboola Realize campaigns.

- Address: https://mcp.realize.com/mcp
- Runs: Hosted
- Sign-in: Self-serve sign-in (`oauth_self_serve`)
- Official MCP Registry: not listed
- Documentation: https://developers.taboola.com/backstage-api/reference/realize-mcp
- How we know it's official: The vendor's own documentation
- First seen: 2026-10-01
- Last checked: 2026-10-01

Tools: not known. The server needs sign-in before it lists them.

### Connect it

Claude Code:

```sh
claude mcp add --transport http taboola https://mcp.realize.com/mcp
```

- Add to Cursor: <cursor://anysphere.cursor-deeplink/mcp/install?name=taboola&config=eyJ1cmwiOiJodHRwczovL21jcC5yZWFsaXplLmNvbS9tY3AifQ%3D%3D>
- Add to VS Code: <vscode:mcp/install?%7B%22name%22%3A%22taboola%22%2C%22type%22%3A%22http%22%2C%22url%22%3A%22https%3A%2F%2Fmcp.realize.com%2Fmcp%22%7D>
- Claude.ai and Claude Desktop: Customize, Connectors, "+", Add custom connector, then paste https://mcp.realize.com/mcp
- ChatGPT: Settings, Apps, Advanced settings, turn on Developer mode, Create, then paste https://mcp.realize.com/mcp

JSON for Cursor, Windsurf and other clients that connect to hosted servers:

```json
{
    "mcpServers": {
        "taboola": {
            "type": "http",
            "url": "https://mcp.realize.com/mcp"
        }
    }
}
```

## Questions

### Does Taboola have an official MCP server?

Yes. Taboola publishes its MCP server itself. Taboola's own documentation describes it. MartechDB only lists servers a vendor publishes, never community copies.

### What is the Taboola MCP server URL?

The address is https://mcp.realize.com/mcp.

### Does the Taboola MCP server need an API key?

No. You sign in with your Taboola account (OAuth), and your AI client handles the rest.

### How do I connect Taboola MCP to Claude, ChatGPT or Cursor?

In Claude, add https://mcp.realize.com/mcp as a custom connector (Customize, Connectors, Add custom connector). In ChatGPT, turn on developer mode (Settings, Apps, Advanced settings) and create an app with the same address. In Cursor, use the Add to Cursor link on MartechDB's page, or paste the JSON settings into your mcp.json. In Claude Code, run: claude mcp add --transport http taboola https://mcp.realize.com/mcp

### Is the Taboola MCP server in the official MCP Registry?

No. Taboola hasn't published it to the official MCP Registry.

### Is the Taboola MCP server working?

Yes. It answered our most recent check. We last checked it on 1 Oct 2026.

## Change history

- 2026-10-01: Realize MCP server added
- 2026-10-01: Added to MartechDB

## Alternatives with an official MCP server

In Advertising:

- [Amazon](https://martechdb.com/vendors/amazon.md) (amazon.com)
- [Outbrain](https://martechdb.com/vendors/outbrain.md) (outbrain.com)
- [Digg](https://martechdb.com/vendors/digg.md) (digg.com)
- [Nativo](https://martechdb.com/vendors/nativo.md) (nativo.com)

## Get this data

- API: `curl https://martechdb.com/api/v1/vendors/taboola.com`
- MCP: `claude mcp add --transport http martechdb https://martechdb.com/mcp`, then ask about Taboola.
- Web page: https://martechdb.com/vendors/taboola